Lexus is reducing its model range - some stylish coupes will be replaced by one new hybrid.

 

The decision to discontinue the RC and LC gasoline models is not related to a drop in demand. In Japan, the coupe has long been perceived as a niche model. If the coupe can recoup the costs of development and production, it is considered a success and a showcase of the brand's achievements.  Such models are evidence of the brand's ability to allocate resources to special cars and set a precedent for competitors. This trend was especially evident in the 1990s, when Japanese manufacturers broke sales records and accumulated significant profits.  The next hybrid coupe, which will replace its gasoline predecessor, will have a signature Lexus design. Specific details of the exterior have not yet been revealed, but development has been underway for a long time. Dimensions and layout are closer to the latter, with a length of 4.8 meters and a 2+2 cabin configuration that guarantees a premium finish, while the hybrid model promises to share design elements with the RC and LC.  For fans of powerful gasoline engines, a paradigm shift is taking place. The hybrid engine will be based on the V6, but not identical to the transverse six-cylinder power unit used in the RC and LC coupes. The V8 engine, known for its environmental impact and structural obsolescence, will be phased out as it is not suitable for integration into the new concept.

Lexus, the long-standing Japanese luxury car brand, has decided to say goodbye to the RC and LC coupes and replace the aging gasoline models with one hybrid model.

Although coupes are not extremely popular, they are a point of pride for any car brand.

The decision to discontinue the RC and LC gasoline models is not related to a drop in demand. In Japan, the coupe has long been perceived as a niche model. If the coupe can recoup the costs of development and production, it is considered a success and a showcase of the brand's achievements.

Such models are evidence of the brand's ability to allocate resources to special cars and set a precedent for competitors. This trend was especially evident in the 1990s, when Japanese manufacturers broke sales records and accumulated significant profits.

The next hybrid coupe, which will replace its gasoline predecessor, will have a signature Lexus design. Specific details of the exterior have not yet been revealed, but development has been underway for a long time. Dimensions and layout are closer to the latter, with a length of 4.8 meters and a 2+2 cabin configuration that guarantees a premium finish, while the hybrid model promises to share design elements with the RC and LC.

For fans of powerful gasoline engines, a paradigm shift is taking place. The hybrid engine will be based on the V6, but not identical to the transverse six-cylinder power unit used in the RC and LC coupes. The V8 engine, known for its environmental impact and structural obsolescence, will be phased out as it is not suitable for integration into the new concept.



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